Content & Creative Manager
Producer & Editor
Social Media Manager
I’m a creative professional with over 8 years of experience in content marketing strategy, production, creative management, and social media management. I have a proven track record of developing and executing brand-aligned campaigns, leading cross-functional teams, and producing content for high profile brands & networks such as Woodward, GoPro, Redbull, Hot Wheels, ABC/ESPN, Dew Tour, The Berrics & more.
Open to full and part-time work, as well as contract gigs as a shooter, producer or editor, or for any other marketing needs. I’d love to connect with new businesses and creatives, so please don’t hesitate to reach out of you’d like to chat or are looking to fill a role within your team.
Featured Projects
Mano a Mano 2023
A professional skateboard contest featuring a head-to-head bracket style tournament between 16 of the world’s best male and female transition skaters. Packaged into a YouTube series with 30+ episodes and dozens of social clips. Producing and directing this event involved project management of the entire event, managing the crew while also operating a camera, and guiding all on-camera talent and guests for audio & voiceovers.
I also managed creative direction for the branding & graphics package. As well as created and executed social & CRM marketing campaigns series promotion with Woodward, athletes & sponsors.
The series generated over 25M impressions & 1.8M views.
Camp Woodward Season 12
A docu-reality/vlog style YouTube series that follows four amateur skateboarders on the cross-country road trip of a lifetime. Producing and directing this show required planning shoots across four different states while managing a crew of 5-6 shooters, navigating contracts and labor permits for each location. I led this project from pre-production planning, budgeting, hiring crew and planning logistics, and developing story concepts to executing all shoots and managing creative direction for branding & the graphics package.
Other responsibilities included leveraging insights to create brand-wide social & CRM marketing campaigns, as well as community management to foster audience growth and integrate the series into camp products through four seasons of the show. I also managed distribution to all owned channels, paid advertisting and key partners & athletes.
The Camp Woodward Show genrated 2M views & 10-20M impressions per year, and continues to grow over time.
Sandlot East Grand Opening
Documenting the construction and opening of Ryan Sheckler’s new skatepark in partnership with Woodward, provided and opportunity to cross promote multiple brands with an elevated level of storytelling as Ryan skates the park for the first time with Manny Santiago and Wyatt Hammond.
Mixing dynamically captured and cinematic action shots with in-the-moment footage and genuine reactions created an honest look at a new product that resonated across audiences.
Contact
Email
bej.greg@gmail.com